The Swedish company Fjällräven (translated as "arctic fox") is now a legendary manufacturer of backpacks, clothing, and other outdoor equipment. The result of the brand's long-term development is also the Logo 1960 M T-shirt with a classic round neckline, which belongs to the Övik clothing line.
This unique T-shirt looks minimalist at first glance, and that's how it should be – after all, the entire Scandinavian design is minimalist. The purely utilitarian design of this piece of clothing is "disrupted" only by the retro logo on the right side of the chest referring to the history of the Fjällräven brand back to 1960.
Fjällräven clothing is more sustainable than ever before. The Fjällräven Logo 1960 M T-shirt is made from a combination of organic cotton and recycled polyester, which is certainly a pleasant bonus. The manufacturer speaks of so-called "sustainability through longevity." Which should be a standard for quality products regardless of the specific product.
The above-mentioned combination of materials is also perfect for use in T-shirts not only from the perspective of sustainability but also from the perspective of functionality. While cotton ensures a higher level of comfort when worn, thanks to the contained polyester, the T-shirt quickly wicks moisture away from the body and dries quickly.
Material in detail | 60% organic cotton 40% recycled polyester |
Other specifications | Classic cut, round neckline, short sleeves PFAS free Lightweight Durable Wicks away sweat well Quick-drying Machine washable at 40°C, gentle cycle, do not use fabric softener, wash with similar colors Do not dry clean, do not bleach, do not tumble dry, iron at max 110°C |